So you are looking for SEO services that will be effective and stay within your budget. Or maybe you’re an ad agency wanting to help your client get traction online. You want to get found online and you’re having trouble getting visibility on the first page of search engines. We believe there are four pillars to an effective SEO program. But, first it’s important to have an SEO strategy. This starts by doing keyword research. SEM Rush has an excellent keyword tool, their keyword magic tool. Give it a try. This will help you target keywords in which there is less competition and high volume. Next, you’ll want to create content around your keywords. We suggest a plugin such as Yoast SEO for optimizing your posts and pages. In addition, you’ll want to promote your content through social media, email marketing and off-page SEO.
On-page SEO.
Another SEO service is on-page SEO. After generating an audit from SEM Rush, we work on page load speed, your on-page SEO signals, and optimizing your content around primary keywords and much more.
Off-page SEO.
Earning links back to your site can be a challenge. There are several networks out there who can provide links back to your site, but be careful that they are high domain authority links. Some of the tactics are: guest posting, tiered linking, press releases, and social bundles, to name a few.
Design and website functionality.
If you have a well-designed website, people will spend more time on your site. Page speed downloads, design and functionality are key. There are effective plugins, such as ‘Smush’ that effectively compress your images for faster download speeds. In addition, you should look at a caching plugin and a CDN (Content delivery network).
Without a CDN, every visitor to your website has to download all of your files from one location – your website’s data center.
Whether the visitor is located in Paris, Texas or Paris, France, they get your website’s data from the same place. A CDN changes that by creating multiple global versions of your data for faster load times.
Content Creation.
Your story is important to share. It’s a way to differentiate yourself from others and stand out from others. Formatting your web pages with compelling content that is centered around effective keywords is a great way to develop a strong SEO platform.
Let us know if you need help creating four strong SEO pillars for your company or just one of the four SEO services. Contact us today.
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