by Mark | Aug 24, 2021 | Platform Goals
Even if you never publish it, thinking through the process of creating a press release will reveal the strengths and weaknesses of your digital marketing strategy. And it will force you to answer four critical questions that will clarify what to improve. Not long ago,...
by Mark | Mar 3, 2021 | Leadership, Platform Goals
Small biz digital marketing leadership will be a powerful differentiator for business growth in 2021. Ironically, the uncertainty and disruption we currently face are part of the reason why it will be so powerful. In this post, we’ll talk about how to navigate...
by John | Jan 11, 2016 | Branding, Leadership, Platform Goals
As an online platform creator, helping companies with social media, media planning and buying, website design and SEO in the Dallas area, 2015 was a year in which we played a lot of Wack-O-Mole. We spent a lot of time fixing things, but spent little time building....
by John | Oct 2, 2014 | Platform Goals
The new year is just around the corner. And maybe instead of waiting until you’re in the midst of Holiday celebrations, right now might be a good time to consider how to best create your online platform. Plus, we wouldn’t want you to burn the turkey. There...