by John | Jul 7, 2018 | Social Media
Social Media platform popularity continues to change. In 2017, 86% of Facebook users and 71% of YouTube users were 18-29 years old; where only 7% of Instagram users were 60 years and up. For years Facebook has been in top 3 but according to researchers, things could...
by John | Jul 26, 2017 | SEO
Everyone, everywhere is talking about SEO or Search Engine Optimization. It’s a standard part of Internet based marketing practices, but as with many technical Internet things only a select few seem to know all the in’s and out’s of it. They’re willing to share that...
by John | Apr 20, 2017 | Inbound Marketing, SEO, website design
We’ve seen a new trend from old brick and mortar in website design. Many small and medium sized early adopters of innovative web design may have missed the memo. Building a website does not attract new business. The thought might have been ‘we need to be...
by John | Oct 7, 2016 | Platform Tools
Useful Web Design Tools Used by Platform Creator 1). FONTS Choosing or identifying the ideal font can make a big difference in designing your website or marketing piece. Designing a brochure for a preschool would vastly contrast an elegant font applicable for a...
by John | Apr 8, 2016 | Platform Messaging
I’m a platform creator. I help others tell stories and create marketing platforms worth sharing. However, most of my career has been spent failing; working on advertising campaigns that have very little substance and very few social media shares. Many times my...