Getting Clear About Your Platform Agenda

In all of our discussions regarding the platforms we help our clients build, we always include the topic of agenda. All of the key drivers of your ministry, business, or book publication are going to depend on the clarity of your agenda. Without that clarity your...

Your Platform Demonstrates How You Care

 Picture yourself in the following scene: The room is full. You’ve been given a brief introduction to the audience and your business, ministry, or cause thumbnail has been shared. You’re one of several local leaders who have been asked to speak about your...

Five SEO tips for beginners

It can be daunting, reading article after article about SEO and Google’s new Penguin updates and trying to keep up with all the best SEO practices. An article about Social + Search caught my attention, but I thought, what are the primary SEO practices that can...

Tasty Marketing Ideas for Restaurants

Some of my fondest memories growing up in the Midwest revolved around food. During the holidays, the six of us would pile into dad’s yellow T-bird to make the six hour drive from Des Moines, IA to visit relatives in Chicago, who lived in a triplex. Lunch would start...

My Friend “Failure”

I remember going to a Tony Robbins seminar over a decade ago. One of the main points that stuck with me was that ‘massive failure equals success’. I think Mr. Robbins was emphasizing the importance of taking action, not ignoring ignorant actions or what caused the...