Use Your Platform to Become a Thought Leader

It’s one thing to be a leader who is thoughtful, but it’s another to be a Thought Leader. Whether you intend to write a book, speak professionally, or define a market niche, the real leverage is found in becoming a Thought Leader. Think...

Are You Stretching Yourself?

Fred Smith said, “People with 20 years’ experience really have a one year’s experience which they have repeated twenty times”. I think about the years I’ve spent trying to gain experience, hoping time would go by quickly, so that I could add years to my...

Getting Clear About Your Platform Agenda

In all of our discussions regarding the platforms we help our clients build, we always include the topic of agenda. All of the key drivers of your ministry, business, or book publication are going to depend on the clarity of your agenda. Without that clarity your...

Your Platform Demonstrates How You Care

 Picture yourself in the following scene: The room is full. You’ve been given a brief introduction to the audience and your business, ministry, or cause thumbnail has been shared. You’re one of several local leaders who have been asked to speak about your...

Five SEO tips for beginners

It can be daunting, reading article after article about SEO and Google’s new Penguin updates and trying to keep up with all the best SEO practices. An article about Social + Search caught my attention, but I thought, what are the primary SEO practices that can...